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Breitling sets up another milestone in its commitment to filmmaking. As official partner of the Festival du Film Francophone d’Angoulême, the Swiss luxury Breitling replica watches manufacturer now promotes French-speaking films from various countries including France, Belgium, Luxembourg, Canada, Switzerland, Africa and the Middle East. The festival will be held for the eighth time in the French city of Angoulême from 25 to 30 August 2015 and celebrates the diversity and rich legacy of French filmmaking. Under the chairmanship of Jean-Hugues Anglade, the jury will be handing out the “Valois” award in a total of eight categories. Breitling awards the “Valois Breitling du Réalisateur” (best director award), and the winner receives an exclusive Breitling watch.

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The Swiss luxury watch manufacturer’s passion for film- making has taken it all over the globe. As an official partner, Breitling already supports international film festivals in Beijing, New York, Zurich, London and Dubai. With its latest involvement in the Festival du Film Francophone d’Angoulême, Breitling pays tribute to the importance of French- speaking cinema. “Art, emotion, passion and craftsman- ship are the elements that will always link haute horlogerie timepieces and the world of filmmaking,” explains Breitling CEO Georges Kern. “Every discount Breitling replica watches tells a story about its provenance, culture and tradition. Superficially, its job is to tell us the time, but the message it emits goes far beyond that. It is an individual means of expression, a work of art that moves us. The interplay of its many parts reminds us of the way actors, producers and the people behind the camera painstakingly assemble a cinematic work scene by scene.”

  Breitling hands out best director award

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Since its founding in 2008, the Festival du Film Francophone d’Angoulême has established itself as a unique celebration of cinema from French-speaking countries. Although still relatively young, the festival is an important platform for budding talent and has established a place for itself among actors, producers, directors and cinema lovers as one of the industry’s more important events. For the eighth time, from 25 to 30 August 2015, the festival will present an exclusive series of films shot in French. After a rigorous selection process, ten films from France, Belgium, Luxembourg, Canada, Switzerland, Africa and the Middle East remain in the running for one of the coveted “Valois” – the awards presented, among other things, to the best film, the best director, best actress and best actor. The jury is made up of high-calibre personalities from the world of cinema. This year, a jury under the chairmanship of Jean-Hugues Anglade will be among those selecting the winners. As part of the closing ceremony for the “Valois Breitling du Réalisateur” to honour the best director on 30 August 2015, Breitling will also present the winner with an exclusive Replica Breitling Emergency watches UK and host a dinner under the motto “Pour l’amour du cinéma”.

Hollywood stars take to the stage for Breitling

“We’ve been closely involved with filmmaking and the film industry for years now,” says Georges Kern, “and maintain close relations with internationally acclaimed actors and actresses. Our aim is not to use their talent for advertising purposes, but rather to create joint projects with them that put the spotlight on our cheap replica Breitling watches.” No less a personality than John Malkovich recently took part in a short film to relaunch the Pilot’s Watches. The spotlight was on Jean Reno for the launch of the revised Portugieser line while Kevin Spacey took the lead role in a theatre piece about the Da Vinci watch family written especially for Breitling. Cate Blanchett was not only present at the launch of the Breitling Vintage Collection, but has also taken part in films and photo shoots with star photographer Peter Lindbergh in Portofino. Accompanying her were fellow actors Emily Blunt, Ewan McGregor, Christoph Waltz and Zhou Xun. Apart from this, watches from Breitling have been favourite accessories in countless Hollywood movies and US TV series.

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Just two or three years ago Breitling’s fortunes seemed to be on the rise, with the brand eagerly venturing into the high-end of watchmaking. Now, with the Swiss luxury Breitling replica watches slowdown, Breitling’s parent company, DKSH Holdings AG, has put the company up for sale at an asking price of CHF100 million. 

Breitling is a victim of the perfect storm – the surge in the Swiss franc since the cap was removed last year, as well as an ongoing slump in demand from its key markets of Hong Kong and China. With trillions wiped off the Chinese stock exchange recently and several thousand investors losing large sums on paper, this trend is not going to be reversed anytime soon.

This year has seen a 15% gain in the franc against the euro, thereby reducing the value of the revenue that Swiss watchmakers can make abroad. Continued weak consumption in China, which accounts for a quarter of global luxury demand, has also hurt European luxury-goods stocks.

Presently, Breitling replica watches for sale are selling at discounts, which have reached as much as 66% off the list price.

‘It’s a decent enough brand but it operates in a competitive price segment and lacks the retail muscle of the bigger watch groups,’’ Jon Cox, Analyst at Kepler Cheuvreux. He estimates the watchmaker has annual revenue of about CHF 70 million.

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Swiss timepiece exports saw their biggest monthly drop in more than five years in May of this year. Ulysse Nardin, owned by French luxury-goods maker Kering, said that month it would cut jobs to adjust to weaker demand.

Breitling makes watches that typically sell for CHF1,000 to CHF5,000. lists discounts of 20% and 49% on models in that range, and as much as 66% off a more elaborate $8,760 men’s timepiece.

DKSH also owns the Glycine brand, which specializes in entry level military style timepieces, and a joint venture with Davidoff. DKSH may sell these brands as a package or in separate parts, explained Chief Executive Officer Joerg Wolle.

DKSH wants to walk away from discount Replica Breitling Super Ocean watches production to focus on its main activity, which is helping clients expand in Asia in industries such as consumer goods, technology and pharmaceuticals. The company will continue to offer marketing and other services in the luxury-goods industry, according to Wolle.

“Several parties have approached the company for Breitling in recent years. I am confident the brand will find a new home within a bigger group.” Joerg Wolle DKSH Holdings AG

However, if DKSH is pinning its hopes on the likes of the Swatch Group they are likely to be disappointed. The Swatch Group AG, Switzerland’s biggest cheap Breitling replica watchmaker, has no interest in buying Breitling, according to spokeswoman Beatrice Howald. “We have all the brands we need,” she said.